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Top 10 Ways an Entrepreneur Can Use a Virtual Marketing Assistant (VMA)

18 Dec, 2008  Internet Marketing, Small Business, entrepreneur, outsourcing, virtual assistant

Every entrepreneur needs someone to do marketing and often it means that this is another hat they need to wear. Although in the past it was necessary to hire someone in house to do this task, today many entrepreneurs are using Virtual Marketing Assistants (VMA).

VMAs are people who have worked in marketing for many years and they have not only the experience but the time spent doing the things that most businesses need to do to promote their business.Many entrepreneurs know that they should have a web presence but after they create their initial website they are not sure what to do next.

When an entrepreneur wants to develop a broader base for their business, here are 10 ways a VMA can help: 

1. Create a marketing plan — for most entrepreneurs the marketing aspect of their business plan is always a mystery. A VMA can help you create a 12 month plan that will be easy to follow.
2. Set up a blog — today blogs are more interesting than websites for people and businesses who are savvy know that a blog is needed to sell their service or products. A VMA can help you set your blog, write articles for it and provide basic blog training.
3. Set up a blog strategy–they will help the entrepreneur know when it is time to set up RSS feeds, opt in subscriber information, and maintain the blog. They can also help you get guests to come to your blog.
4. Get you involved in social media — if you have been following President Elect Obama’s social media campaign you will see what a person who is knowledgeable about social media can do for you. They can get your name out and create a brand that people will recognize.
5. Write an eBook — they can write an eBook for you and then market to your niche customers. They can also help you identify these customers.
6. Leads generation/maintenance — they can help you set up a leads capture page that will get the emails and other information of potential customers then maintain your database. They can also set up an auto responder to keep you in touch with your customers.
7. Create a newsletter — if you want a newsletter, they will help you create it and make sure it gets out on a regular basis.
8. Internet radio show — did you ever think about having your own radio show? Here’s an idea that you can use now. The VMA can help you create it and bring in guests.
9. Who’s your competition? — The VMA can help you keep up with trends in your industry and keep tabs on your competition.
10. Appreciate your entrepreneurship — sometimes you don’t have the time to really think about yourself as an entrepreneur but having a VMA can help you get in step with how you want to grow your business.

Virtually yours,
Linda Belan
Your Outsource Solutions, LLC

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